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Adam Aston

Adam Aston is a freelance journalist and editor who focuses on green issues. Previously, Adam was energy and environment editor at BusinessWeek, where he covered corporate sustainability, renewable energy, and green finance while producing a regular column on clean technologies. He is also a regular contributor to and A resident of Brooklyn, Adam is developing a book on the greening of New York City, and in his spare time he’s apprenticing with a group of urban bee keepers. A native of Pittsburgh, Adam is a graduate of Princeton University.

Stories by Adam Aston
December 20, 2012
This holiday season a half billion UPS packages are zooming around the world -- as efficiently as the company can make possible.
August 28, 2012
Greening its operations has been a slam dunk for the L.A.-based sports and entertainment giant.
April 2, 2012
The Seattle brewer got America hooked on Venti lattes. The problem: we’re also hooked on the paper cups they come in. Can Starbucks help its customers break the cup habit -- without losing them?
December 22, 2011
Advocating for sustainable paper and palm oil -- a key ingredient in beauty products -- is a top priority for the cosmetics giant.
December 13, 2011
A new book chronicles the technological challenges and environmental benefits of the emerging electric vehicle industry.
December 1, 2011
The company’s opposition to a proposed mega-mine development in Alaska is the polish on a deeper strategy to reduce the human and environmental costs of the jewelry business.
November 10, 2011
A top exec at the sportswear giant explains how detailing his company’s environmental strengths and weaknesses will help it outrace the competition.
October 27, 2011
Guided by its first chief sustainability officer, Verizon is cutting energy costs to gain a competitive edge and open new markets.
October 13, 2011
They use some of the dirtiest fuel on the planet, meaning one giant container ship can produce as much pollution annually as 50 million cars. But at Maersk Line, a new class of more energy-efficIent vessels is helping transform the industry.
September 29, 2011
Instead of focusing on flashy electric vehicles (although it has some of those, too), the only Detroit automaker that didn’t need a bailout is working to carve out mileage gains in every one of its offerings.
September 20, 2011
The snack food giant wants to prove that it can make its products healthier for people and the planet -- and it all starts with water. The first in a series of Q&As with business leaders who are transforming their industries.
August 24, 2011
Since the 2008 crash and the discrediting of Wall Street’s reckless habits, our leading business schools are making ethics and sustainability a bigger part of their curricula.
July 22, 2011
Five years after Chris Paine's documentary asked who killed the electric car, his new movie follows its return to life in a confusing automotive landscape.
July 13, 2011
Efficiency is a generally considered a good thing. Good politics. Good business. That’s why efforts from national mileage standards for cars to rules requiring your refrigerator to use less energy have proven popular and... read more >